Speaking at Startup Weekend Montreal – July 12-14, 2013

We love startups and startup culture!

As entrepreneurs and ex-startup’ers ourselves we know the community and culture as well as, if not better than most. We spend a lot of time working with startups helping them shape their businesses, raise money, build their pitch decks, make connections, and of course, get the “marketing” ready.

On July 12th we’re organizing and hosting a fringe event at International Startup Festival – Startup Marketing 101 – where we’re going to be going through the basics of customer acquisition and validation, content marketing, and community management and building.

But it doesn’t end there!

That night Startup Weekend Montreal begins and the following day, Saturday July 13th, Beth Thouin COO and Partner at Brendan & Brendan will be speaking at Startup Weekend Montreal.

Best Practices for Customer Validation

8 out of 10 startups fail for many reasons. One of the most common reasons is lack of customer validation. In this talk, we’ll go over how to find your potential customers, validate your solution/problem fit, pivot if necessary and validate and measure again. Customer validation is about building a product that people will buy. Let’s find the right customer and the right solution for them!

If you’re a startup in the Montreal area, we highly recommend registering for Startup Weekend Montreal and if you already have we’ll see you there!

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s